About Us

The Journey of Twist & Tango started in 1995, in Gothenburg Sweden. It was built on the vision to create a brand for women with an effortless and timeless approach to modern fashion. Today Twist & Tango is recognized as a personal fashion brand designing high-quality collections combining everyday fashion with ease and style. Significant for the brand is the Scandinavian minimalism and simple designs mixed with spirited prints represented through the characteristic core values: fun, simple, personal, and feminine.

We don’t do things like everyone else – and that’s the point.
At Twist & Tango, every piece is part of something bigger. We produce in small quantities, using carefully selected materials and working with suppliers who share our values on the environment and working conditions.

Everything has a purpose, a place and a thought behind it. We work with certified, more sustainable materials and choose quality over quantity every time. When a garment is no longer new, it is never wasted. We believe in slow fashion, in taking responsibility and in making sure you can feel the difference for many years to come.